Reward your loyal customers
Even the most loyal of customers can often start to feel unloved after that initial surge of engagement from you and your team. This can lead to stale accounts, and an increasing risk that your customers will churn, or be courted by a competitor.
Solution
To turn your loyal customers into Superfans start with taking a great customer experience, and taking it over the top with something extra. Maybe it’s a personal gift card to somewhere you know they might enjoy. Maybe it’s some extra product free of charge. Maybe it’s a special bonus or promo period for something in their account.
Whatever it is, what better way to deliver the good news than with a personal video right to their inbox?
Workflow
You could trigger your Bonjoro video task here based on purchase volume, VIP status, or the duration that they have been a customer.
To make this super scalable, and ensure you never forget a customer, all you need to do is create a simple video template that's ready when you need it, and then record your video when a new loyal customer appears in your Bonjoro task list. Your template is pre-filled with your message and call to action to claim their reward.
Example message template
Goal
Trigger
CTA suggestion
Popular integrations
Here is a little gift for being an amazing customer {Name}
Hi {first_name|there}, you have been with us through thick and thin and you know what... We really appreciate you! We got a surprise gift we hope you enjoy! Watch this video to find out what it is!
Claim gift
Script
Hey Ryan, good morning.
This is Cho your product manager here at Bonjoro sending you this quick personal message to say thank you. Thank you so much for being with us through thick and thin. And since it's the season for giving, we thought we'd share with you this little token of appreciation by sharing with you your own link to a 20% discount code which you can use off of your next month subscription.
And with that from the Bonjoro family, we just want to say Merry Christmas and we hope to see more of you next year.